Time Management - it can be such an ugly phrase for any craft business owner. You got into crafting because of the creativity, and for many of us, time management is a shackle. Don’t tell me when to do something, or how long the creative process is going to take! “It is what it is,” to quote Bill Belichick (the coach of the New England Patriots - my favorite team if you didn’t know by now).
But, if you want to have a real craft business, and not just a hobby that will earn you enough to keep yourself in craft supplies, you need to start thinking about time management. And that’s what today’s post is about.
I found this article on the American Chronical website - Time Management For An Art Or Craft Business. The article offers some basic tips for time management for when you start your craft business, as well when you move to a more full-time model. It’s a short read, but worth the quick trip.
The picture to the right is a Big Papi (David Ortiz) jack-o-lantern. The Boston Red Sox are trying to come back against the Cleveland Indians to make it to the World Series. This Big Papi pumpkin makes me believe they can win the next two in Fenway.
One of the biggest mistakes that crafters make when they first start selling their crafts (and a mistake many craft business veterans make) is to discount the impact that packaging and labeling have on sales success. I talk about packaging and labeling in my book, “How to Start Your Own Craft Business,” but I just came across this post on HomeBasedCraftBusiness.com that discusses the packaging and labeling issue at length.Inventive packaging that tells your story is one of the best ways to set yourself apart from the competition. And, it also helps you charge a premium for your crafts. So, take the time to develop a great packaging and labeling strategy. You’ll be glad you did.
I found this great craft video on YouTube. It’s not really related to a craft business, but I thought it was a great way for a craft business to showcase their skills - provide some free training on a simple craft on their website.
When you give back to the community, people start to visit your web site and also recommend it to friends. It’s a great way to build traffic and a reputation.
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