I found this very interesting article in The Courier News (a Chicago area paper) about a woman who is offering custom-made body and bath products – shampoos, lotions, shower gels, etc. – out of a retail outlet in St. Charles.
The interesting thing is that the owner, Dina Marie Tenuto, started out selling her handcrafted products from a cart at craft fairs and shows. Customer demand soon outstripped her ability to handle customers with just the cart, and she opened the retail store. To open the shop, she quit her finance job and is now a full-time craft marketer.
Here is an example of someone who took their craft business to an entirely new level.